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The thing about our famously soft CLOUD HOODIE 2.0 is that it instantly becomes the most comfortable hoodie youll ever own. But weve only just met, youre thinking. Am I rushing things? you worry. Were here to tell you that its okay to give in. When a mens hoodie is this soft, it already feels like youve known each other for ages. Not to mention, featuring FiberCloud, this Cloud Collection Hoodie delivers our most comfortable fleece, making it one of the softest hoodies for the winter and beyond. Plus, weve updated our best-selling style with a tonal HD TravisMathew block logo on the chest for a fresh and elevated look packed with soft comfort. Hey, when you know, you know.